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ON THE LIST

Flexible retail designed around discovery

Retail

Shanghai

2020

900sqm

Retail

Retail Interior Design - On the List by hcreates

CLIENT

On The List

LEAD DESIGNER

Hannah Churchill

DESIGN TEAM

Alex Davies, Siyi Huang Project Manager: Sylvia Zheng

PHOTOGRAPHY

Brian Chua

The showroom needed to absorb frequent stock changes and large customer volumes without feeling temporary or chaotic. Product had to remain the focus, while the architecture provided enough identity and quality to support luxury brands across different categories and seasons.

The interior is organised around clear movement and flexible product presentation. White-panelled surfaces create a calm, consistent background that allows changing collections to take visual priority. Brass and marble highlights introduce warmth and a sense of permanence, lifting the restrained palette without limiting how the showroom can be used. Durable finishes support repeated retail cycles and heavy footfall, while the clean architectural language keeps sightlines open and makes the large floorplate easy to understand.

The completed showroom feels classic and premium without becoming tied to a single collection or moment. Its disciplined material palette gives luxury products an appropriate setting, while the planning and robust detailing allow the space to keep changing as the business requires.

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© 2026 hcreates
Shanghai · Hong Kong · New Zealand

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